In 2010, Meredith Atwood (@SwimBikeMom) entered the sport of triathlon---only to find that not a stitch of tri clothing fit. So she took matters into her own hands.

Seven years later, Tri*Fe (/tri-fee/) exists to offer beautiful, functional and comfortable
tri wear for the EVERY woman in sizes XS to 4XL.

The STARFISH was chosen as the Tri*Fe logo because it is a symbol of growth and regeneration.